by Allegra Rienecker | Jul 15, 2019 | Guest Post, Marketing, Social Media
Guest Post by Allegra Rienecker I’m going to explain to you my views on social media and what does and doesn’t appeal to me when companies try to reach me through advertising or via influencers. My perspective on social media, as a 16-year-old, is likely a new...
by Minter Dial | Feb 25, 2016 | Social Media
In a recent casual conversation with a teenager, I found out that the “Active Now” message emblazoned on top of Facebook Messenger is wreaking havoc. If your Facebook Messenger headline shows that you are active now, it can spur a deluge of messages...
by Minter Dial | Feb 2, 2016 | Marketing
The other day, I stopped to observe a man driving solo in his Audi car who, with one hand on the steering wheel, was gesticulating wildly with his other hand. Obviously he was “on” the phone, albeit hands free. Smiling to myself, I thought that he was most...
by Minter Dial | Jul 19, 2015 | Minter Dialogue, Responsibility, Social Media
Minter Dialogue Episode #155 This interview is with Robert Hernandez, Associate Professor of Professional Practice at USC Annenberg School for Communication. In this conversation, Robert and I discuss the state of journalism, how students of journalism are getting...
by Minter Dial | Jun 24, 2015 | Marketing
Once I lay into my vision of what real branding is — and what needs to happen in today’s internet-enabled world with the new generation of customers — I have often been asked whether it’s actually worth developing a meaningful brand? As a...
