L’Oreal Professionnel Business Forum 2008
Coming back from the 7th edition of the L’Oréal Business Forum, held September 29 through October 1, 2008, in Villasimius, Sardinia (Italy), I wanted to share with you the day-by-day videocast which was put up on line as soon as each segment was ended. There were 2,000 L’Oréal Professionnel hairdresser clients coming from 27 countries–largely from Eastern Europe–including nearly 1,000 from Russia and groups ranging from Australia, Canada, South Africa and Iran. A veritable coup to film, edit and post all within an hour so many sessions.
The Forum included business presentations from Bertram K, Gary Rom, Tanya Chernova and Fred Aunis. Prestige shows from Carlo Bay, Berni Ottjes and Laetitia Guenaou. There were also Master Classes from Petra Mechurova, Bertram, Berni and Laetitia.
Right after each segment, participants were able to see the videocasts directly at an internet café set up outside the main tent. will see the 3 days on the left hand tabs, with a morning and/or afternoon session per day.