April 5, 2015 Using social media in Corporate Communications – Frances Reimers explains her vision on corporate visibility Social Media Share this post: Minter Dialogue Episode #140 This interview is with Frances Reimers, head of Corporate Visibility at PCI Communications, an integrated marketing agency based in Washington. In this conversation, we talk about the challenges of driving corporate communications in this uber-crowded connected world, how to establish trust, the personal role of the C-suite and the CEO, and more. A fun and energetic conversation about an area that is also in great mutation. Below, you’ll find the show notes and, of course, you are invited to comment. If you liked the podcast, please take a moment to go over to iTunes to rate the podcast. BTW: If you are using Stitcher, my podcast is available here. To connect with Frances Reimers: You can find Frances on Twitter: @francesrPCI Frances on Linkedin Sites mentioned by Frances: Robert Sprague CEO of PCI Comm on Twitter Who’s Afraid of Big Bad Social Media? PCI’s work with Crystal Run Healthcare ————– Further resources for the Minter Dialogue Radio Show: Meanwhile, you can find my other English-speaking interviews on the Minter Dialogue Radio Show on Megaphone or via iTunes. Please don’t be shy about rating this podcast on iTunes! And for the francophones reading this, if you want to get more podcasts, you can also find my radio show en français over at : MinterDial.fr, on Megaphone or in iTunes. Music credit: The jingle at the beginning of the show is courtesy of my friend, Pierre Journel, author of the Guitar Channel. And, the new sign off music is “Finger Paint,” written and performed by Josh Saxe, produced by Chase Geiser. Here’s a link on iTunes. I invite you to take a spin on Pierre’s podcast or listen to more of Josh’s music! NEWSletter Subscribe to Minter’s Bi-Weekly NEWSletter and receive a free copy of the exclusive and updated 8 Golden Rules of an eReputation Your Gift For Signing Up 8 Golden Rules of an eReputation SUBSCRIBE! You have Successfully Subscribed! corporate communications, Frances Reimers, PCI Communications, personal branding, Podcast, Robert Sprague, social media, social media guidelines Minter Dial Minter Dial is an international professional speaker, author & consultant on Leadership, Branding and Digital Strategy. After a successful international career at L’Oréal, Minter Dial returned to his entrepreneurial roots and has spent the last ten years helping senior management teams and Boards to adapt to the new exigencies of the digitally enhanced marketplace. He has worked with world-class organisations to help activate their brand strategies, and figure out how best to integrate new technologies, digital tools, devices and platforms. Above all, Minter works to catalyse a change in mindset and dial up transformation. Minter received his BA in Trilingual Literature from Yale University (1987) and gained his MBA at INSEAD, Fontainebleau (1993). His books include Heartificial Empathy, Putting Heart into Business and Artificial Intelligence, bowed in December 2018 and won the Book Excellence Award 2019 as well as being shortlisted for the Business Book Awards 2019. It's available in Audiobook, Kindle and Paperback. He is also co-author of Futureproof (Pearson, Sep 2017) and sole author of The Last Ring Home (Myndset Press, Nov 2016), a book and documentary film, both of which have won awards and critical acclaim. Minter's newest book on leadership, You Lead, How being yourself makes you a better leader, published by Kogan Page, was released January 2021. It's easy to inquire about booking Minter Dial here. View all posts by Minter Dial Previous post Next post