by Minter Dial | Feb 12, 2020 | Leadership
The subject of energy is not often discussed at work. We like to use terms like engagement and motivation, but rarely do we explore energy. If we talk of energy, it’s mostly associated with statements such as “she’s got positive energy.” Yet,...
by Minter Dial | Feb 9, 2020 | Leadership, Marketing, Minter Dialogue, Podcast
Minter Dialogue with Tariq Hassan Tariq Hassan is CMO of Petco, a leading specialty retailer, serving pets and the people who own them for more than 50 years. Petco has about 1,500 locations throughout North America and employs approximately 26,000 partners. In this...
by Minter Dial | Feb 5, 2020 | Branding
When brand comes to roost Among the many visible success stories out there, I have been intrigued by the Adore Me business, a members-only women’s intimates ecommerce site. Conceived while he was at Harvard Business School, Morgan Hermand-Waiche decided to take on the...
by Minter Dial | Feb 2, 2020 | Branding, Meaningfulness, Minter Dialogue, Podcast
Minter Dialogue with Maria Garrido Maria Garrido is SVP of Vivendi, in charge of the Brand Marketing practice. She’s also Global Chief Insights and Analytics Officer for the Havas Group, and champion of the Meaningful Brands global study. In this conversation,...
by Minter Dial | Jan 28, 2020 | Leadership
When I speak on the subject of empathy,* one question keeps coming up in conferences around the world: Is empathy different from one country to another? In that vein, one might also ask a second question: Is empathy cultural? To the former question, I say definitively...