by Minter Dial | Jun 14, 2015 | Politics
I listened yesterday to a Western photographer, whose name has been kept secret out of concern for his safety and who has been working in the government-controlled part of Deir ez-Zor, Syria, give an interview on the BBC. In the ten-minute interview, the photographer...
by Minter Dial | Jun 14, 2015 | Minter Dialogue, Podcast, Retail
Minter Dialogue Episode #150 This interview is with Guillaume de La Tour, a serial entrepreneur based in Silicone Valley, who is founder and CEO of Bluefox, a disruptive startup that detects phones in order to convert traffic information into useful data and...
by Minter Dial | Jun 11, 2015 | Marketing
At its core, branding is about adding value into one’s offer. It is both an art and a science. The science is typically applied to innovation in the form of Research & Development, the excellence in the product and the veracity of the claims. But,...
by Minter Dial | Jun 9, 2015 | Marketing, Meaningfulness
Branding is everyone’s responsibility When I am talking about branding with smaller company (SMB) leaders, I often find the interest level in their own brand to be, at best, primitive. I hear statements such as: Branding is not relevant for my size of business;I...
by Minter Dial | Jun 8, 2015 | Travel
Having just spent a few days Iceland, I have reaffirmed the fantastic advantage of travelling to a country to open your mind. With no more than 24 hours on Iceland’s sunny (if cold) shores, I discovered three things I didn’t imagine about Iceland. Arriving...
