by Minter Dial | Jul 15, 2013 | Business
Emails are a plague for so many people, it’s a wonder that not more attention is spent on improving email practices. We’d all benefit from a better email hygiene. One rather underused (and/or misused) tool is the BCC. I thought...
by Minter Dial | Jul 10, 2013 | Social Media
My friend Roland Whitehead, CEO of Quru, whom I interviewed a few months back, inspired me to write a post about email signatures. After reading an article I had tweeted from Social Media Today [link now defunct], Roland wrote in an email, “I come from an age...
by Minter Dial | Jul 8, 2013 | Social Media
Some brands are so imbued with their technicality and scientific know-how that the technical specifications tend to take first fiddle over all notions of branding or emotion. In this post, I thought I would take a look at the world of cameras, to see how we are doing...
by Minter Dial | Jul 3, 2013 | Social Media
I just had my 20th year reunion at INSEAD in Fontainebleau. It was a magical affair. Some 80 of my year came, with about half accompanied by significant others, to bring the total on site up to 120+ people. It was our first bona fide Facebook reunion as well, to the...
by Minter Dial | Jul 2, 2013 | Branding
Some industries — such as fashion, food, magazine — seem to have a wildly plethoric spread of brands. So many brands, so little distinction or personality. In this post, I want to push further why it’s important that any marketing branding...