by Minter Dial | Jun 24, 2011 | Marketing
Friday’s here, time for an #interestingsite Last week, I started this idea that from now on, on Friday’s, I would post an interesting site. If nothing else, it gets me looking around for new and different concepts out there. This week, the choice is for...
by Minter Dial | May 27, 2011 | Marketing
Social value embedded in Search Is it clear for you that social search is for real? As Google and Facebook face off against each other, Microsoft and Facebook are getting all the more “friendly.” As a result, Social Search is becoming evermore...
by Minter Dial | Mar 13, 2011 | Marketing
Bahrain’s advertisement in the Economist A country under lock & key? I wonder how that lock is feeling these days?
by Minter Dial | Feb 24, 2011 | Marketing
I found this ad by www.letudiant.fr in the metro of Paris (Grands Boulevards line 8). It reads, “Are you truly made out for the job you risk signing up for?” Three thoughts: I love the execution – the power is in the silence!What about the word...
by Minter Dial | Jan 7, 2011 | Marketing
Marketers’ first ailment: Not invented here Every generation tends to think that their own era is special. The “not invented here” mindset applied to a time span… Perhaps it should read: “not invented now” or “never seen...
by Minter Dial | Oct 23, 2010 | Branding, Marketing
Transforming your brand into a winning, learning organization This white paper, “The Brand University,” co-written with my ex-colleague and long-time friend, Eric Mellet, was published here by BrandChannel (October 2010). Alternatively, since it is rather...