by Nicholas Robson | Oct 23, 2018 | Branding, Guest Post, Marketing, Retail
Marketing to Gen Z: How to engage with a generation whose first gift was an iPad Forget millennials, there are new kids on the block. Generation Z, roughly speaking people who were born after 1995, are beginning to leave school and college, and enter the workforce. As...
by Minter Dial | Oct 16, 2018 | Retail
In New York, there are now two full-fledged Amazon Books stores, both of which were opened in 2017. I visited both sites, one at the Time Warner Center (Columbus Circle) and the other downtown (34th Street). I wanted to record my thoughts about the experience....
by Minter Dial | May 22, 2018 | Retail
I checked out the way Etam’s Undiz Machine works while in Paris last week and wanted to report on the experience. The Undiz Machine was first installed in 2015 in Toulouse and then was rolled out in a select number of Etam stores around France. The fact that the...
by Minter Dial | May 14, 2017 | Minter Dialogue, Podcast, Retail
Minter Dialogue with Charles Hall Charles Hall is the CEO and co-founder (along with Simon Kelton and Stuart Hall) of PepperHQ, a white label mobile platform for retailers to provide greater convenience, increase revenues and create more powerful loyalty...
by Minter Dial | Dec 2, 2016 | Retail
If the high street is flagging and Cyber Monday sales continue to grow, the issue seems patently clear that consumers would rather the convenience and comfort of a couch than the hassle and ouch of visiting a brick and mortar store. From a retailer’s standpoint,...
by Minter Dial | May 5, 2016 | Retail
Peugeot is promoting an “immersive tennis experience” as part of its showroom and online activation. As you can imagine, it’s a rather digital experience. Given my love of tennis and my familial link to Peugeot, I had to check it out. For those of...
