The power of silence in digital media

The pregnant pause Whether a comedian, teacher or an orator, there is no doubt that silence is a powerful tool. Its use must be used with discretion and timing is primordial. It can be learned and, hopefully, be mastered.  But, is this also the case in digital...

What’s the difference between PR and Marketing?

I have been working with some PR teams recently and it is clear for me that the line between PR and Marketing is very grey.  Whether PR is Public Relations or Press Relations, the definitions are increasingly muddled.  Where does one stop and the other begin?  No one...

Pin It on Pinterest