October 21, 2012 This Store is a Story: Living lessons for Brand Marketers Retail For all the talk of storytelling, we don’t often hear much about store-ytelling. On 10th avenue and 19th street in Manhattan, in West Chelsea, you ought to experience STORY! It’s a truly innovative retail concept (thanks @MarkHurst for showing … Read more
September 12, 2012 Brand Latency: How to know if your brand has staying power? Marketing Few are the brands that have true staying power. Some keep on thanks to favorable market conditions (Standard Oil, but then woe betide the authorities!), an ongoing ability to pivot when necessary (IBM, Peugeot), or state protection (Boeing, … Read more
March 5, 2012 What are the eCommerce business models? Retail Have you ever tried to figure out the different (and viable) eCommerce business models? In this post, I will try to provide a lucid categorization and will happily hear your remarks. eCommerce – still in its infancy With the growing … Read more
February 27, 2012 Where Is The Value Added In An Ecommerce Site? Retail With some 500,000 eCommerce sites in the US and presumably over double that in Europe (considering that each country has to have its own language and that France alone has over 100,000), eCommerce is hitting the big time. If you … Read more
December 26, 2011 Speaker / Emcee To Hire Minter Dial Minter Dial is a renowned professional international and energizing speaker, who seeks to elevate the debate and connect dots, ideas and people. Thanks to the new world order, he has become adept at making the … Read more
April 20, 2011 Twitter NHL: New Highs Looming … in France? Social Media The hockey stick effect We have all seen and/or read about tipping points and hockey stick curves. Digital media seems to be full of them. None seem more powerful than the one below: the rise in awareness of Twitter … Read more
March 2, 2011 3 new rules: blended, blended & blended Social Media If location, location, location is still the mantra for real estate, there is one word that seems to define our existence in the new business world, and, specifically, the world of marketeers. That word is BLENDED. What does … Read more
December 7, 2010 Wishlist for 2011? Social Media 2011 looks like a fad year… but with potentially many new digital fads. As I look ahead to 2011, it seems like it will be a truly fad year in terms of world events. It is a “common” year in … Read more
October 24, 2010 FEVAD President Francois Momboisse – eCommerce In France BusinessNew Tech Attended a most interesting INSEAD breakfast presentation last week by François Momboisse, President since 2002 of the FEVAD (the association covering eCommerce and distance selling in France). François is also head of international digital operations for the FNAC (a leading … Read more
October 22, 2010 Tweet Tweet : The pulse of the game. You pheel the Phillies! Sports Sporting a digital pulse Not that I am a baseball fan, but I do keep an eye out for my adopted hometown, Philadelphia, whenever they are in the playoffs. This year, after a great regular season, I see that the … Read more