The right digital marketing mindset is an elusive concept in a world of short-term results. As companies continue to pour resources into their digital marketing efforts, the pressure is heightening on marketers and agencies to perform. Briefs — even if …
There are some brands that are distinctly and voluntarily mono-cultural; think brands that want to spread a particular way of life (ie. L’Occitane, Hermes…). Then there are brands that have a way of seeming local wherever they may be. Think …
I have gradually begun to 
ween myself off of Foursquare. Gone are the competitive days where I feverishly checked in to see how many points I had won. One of my prouder check-ins …
For all the talk of storytelling, we don’t often hear much about store-ytelling. On 10th avenue and 19th street in Manhattan, in West Chelsea, you ought to experience STORY! It’s a truly innovative retail concept (thanks @MarkHurst for showing …
Have you ever tried to figure out the different (and viable) eCommerce business models? In this post, I will try to provide a lucid categorization and will happily hear your remarks.
With the growing …
With some 500,000 eCommerce sites in the US and presumably over double that in Europe (considering that each country has to have its own language and that France alone has over 100,000), eCommerce is hitting the big 
time. If you …
Minter Dial is a renowned professional speaker, who seeks to elevate the debate and connect dots, ideas and people. Thanks to the new world order, he has become adept at making the most of speaking in an online environment. …
We have all seen and/or read about tipping points and hockey stick curves. Digital media seems to be full of them. None seem more powerful than the one below: the rise in awareness of Twitter
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If location, location, location is still the mantra for real estate, there is one word that seems to define our existence in the new business world, and, specifically, the world of marketeers. That word is BLENDED. What does …