by Minter Dial | May 13, 2012 | Branding
The other day, I heard how a project with a code name was actually launched with the very same code name. It kind of makes a mockery of the secrecy that “code” names are supposed to provide, no? Also, under the “it sounds silly, but...
by Minter Dial | May 14, 2011 | Social Media
How does one get started? And they’re off… Despite the well publicized mainstreaming of social media, many companies are still on the sidelines about getting on board. Whether the inaction comes from fear, ignorance, doubt or a carefully considered choice,...
by Minter Dial | Oct 28, 2010 | New Tech
One of the most revolutionary marketing tools to come to the surface recently is the beta launch. Essentially, a product is “pre-launched” as a beta version and, as a consequence, errors are to be anticipated and feedback is openly accepted. It is a...
How to tag someone on LinkedIn if their name doesn’t come up?
