by Minter Dial | Dec 19, 2018 | Retail
In the wake of the recent share price drubbing of ASOS, the UK-based online fashion retailer with revenues of £2.42B in F2018, it’s apparent that the turbulence for retailers — and brands in general — is far from over. In March 2018, ASOS was valued at a peak of...
by Minter Dial | Jul 10, 2018 | Collaboration, Futureproof, Marketing
In today’s tumultuous times, it takes more than reading tea leaves to predict your future prospects. I read with not a little interest a couple of recent articles about my former employer, L’Oreal, the #1 beauty company in the world. First, there was the...
by Minter Dial | Jun 17, 2018 | Marketing, Minter Dialogue, Podcast
Minter Dialogue with Amy Errett Amy Errett is an unique businesswoman who has worked in big business, led a VC, operated on many boards and has also started multiple entrepreneurial outfits. Her latest is Madison Reed, launched it in 2014, manufacturing and selling...
by Minter Dial | Jun 7, 2018 | Branding, Meaningfulness
In considering a brand's ability to garner greater employee commitment and customer engagement, it's obligatory to talk about the power of emotion. Share on X Yet, so many company executives shun the topic and/or hide behind a wall of “utter”...
by Minter Dial | Feb 18, 2018 | Minter Dialogue, Podcast
Minter Dialogue with Carla Johnson Carla Johnson is an author, speaker and expert in storytelling, content marketing strategies and brand building, working with such blue chip companies as American Express, Dell, Motorola, VMWare, as well as the US Army Corps of...
