by Minter Dial | Feb 18, 2018 | Minter Dialogue, Podcast
Minter Dialogue with Carla Johnson Carla Johnson is an author, speaker and expert in storytelling, content marketing strategies and brand building, working with such blue chip companies as American Express, Dell, Motorola, VMWare, as well as the US Army Corps of...
by Minter Dial | Jan 28, 2018 | Branding, Digital Transformation, Minter Dialogue, Podcast
Minter Dialogue Episode #263 Julie Jenson Bennett is CEO of Precipice Design, a strategic design consultancy, that is pioneering “meaning-centred design and innovation.” In this conversation, we look at how design can be a far more strategic component of...
by Minter Dial | Dec 10, 2017 | Artificial Intelligence (AI), Minter Dialogue, Podcast
Minter Dialogue with Nick Oliver Nick Oliver is an entrepreneur, looking at the cross section of artificial intelligence, personal data ownership and business models. He’s the founder and CEO of people.io, a start-up whose purpose is giving people ownership...
by Minter Dial | Aug 14, 2017 | Futureproof, Meaningfulness
Post financial crisis, a new set of global expectations have emerged – that brands and business are not just responsible, but meaningful too. What does that mean? That a new generation are holding organisations to account for their authenticity, transparency, and...
by Minter Dial | Mar 17, 2016 | Marketing
In a conversation I had with Employer Brand maestro, Simon Barrow, we talked about the different between employer brand management and employer branding. Similarly, for brands as a whole, there is a radical rift between branding and brand building. The former is found...