by Minter Dial | Feb 2, 2012 | Marketing
The ball and chain of short-term results The problem with marketing in general, and even more so in digital marketing, is that customer loyalty is far from ingrained in the executive’s mindset. And there is good reason for that: the focus is frequently on the...
by Minter Dial | Jan 11, 2012 | Mobile
Telling stories There are stories (lies) and there are stories (that move). Great storytelling is about communicating the story in a way that draws you in, makes an emotional connection. A telling story is one where the audience leaves itching to do...
by Minter Dial | Jan 2, 2012 | Minter Dialogue, Podcast
Interview with Joakim Nilsson, head of Social Media at Betclic Joakim Nilsson has been in charge of social media at Betclic Everest Group for over a year and a half. Previously, he had been with Expekt.com in Malta and has 6 years experience in the online...
by Minter Dial | Dec 31, 2011 | New Tech
Bringing value added innovation to your digital marketing With over 500,000 applications now available for your iPhone and iPad alone, it is easy for apps to get lost, forgotten or discarded. According to the recent TechCrunch App-ocalypse article, the average iPhone...
by Minter Dial | Dec 28, 2011 | Social Media
You are your ( social ) network The case of Noah Kravitz has hit front page and, rightly so. If you haven’t heard about it, you should read this article in the New York Times. In short, Noah Kravitz is being sued for damages — to the tune...
How do I delete all my photos from Google Photos (in bulk) without deleting my Google account?
