by Minter Dial | May 19, 2015 | Branding
Most of the corporate finance and marketing courses that I followed in business school back in 1992-3 talked about the need to extract value from one’s activities. It is a founding principle of great branding that says that marketing is the art of adding value....
by Minter Dial | Mar 5, 2015 | Business
It is a burgeoning reality that businesses need to work faster, better and with greater agility. Big businesses are, for the most part, undergoing a necessary transformation. As part of the “agile” spirit, big companies are needing not only to work in...
by Minter Dial | Aug 26, 2014 | Social Media
Unless you have been living in a cave, you now have an idea to what extent big brother is watching over you. Every day, there is worrying talk or media coverage around cyber-spying, cyber-criminality and privacy incursions, not to mention the data...
by Minter Dial | Jul 24, 2014 | Marketing
Some brands are brought up on a particular style of communication. Type face, Pantone color, size and brand position are all highly regulated across a specific set of formats. Inked in so-called brand charters, these brands insist on a rigidly defined...
by Minter Dial | Jun 11, 2014 | Marketing
For many brands and marketing teams in businesses around the world, there is terrific pressure to improve performance. Many a marketing strategy blueprint will include projects with bold Calls to Action, such as: Optimize CRM program Increase conversion rates Drive...
How do I delete all my photos from Google Photos (in bulk) without deleting my Google account?
