by Minter Dial | Jan 27, 2014 | Branding
2014 is likely going to be remarkable less for introducing major innovations, and more for the new uses of existing technologies. The key differentiator will be in the mindset: are you for or against what is going on? It seems that we human beings like to put...
by Minter Dial | Jan 27, 2014 | Leadership, Politics
The latest scandal in France with President Hollande, regarding his First Lady-cum-Second-Girlfriend-cum-Three’s a Party, has brought to the forefront the divide between personal and professional life. In France, the refrain is frequent: what’s personal is...
by Minter Dial | Sep 17, 2013 | Politics
In the wake of the NSA/Prism revelations, it begins to become too big to ignore: everything is being or will be monitored. Privacy is becoming a central issue of the internet and, by extension, should be a central concern for all digital marketing teams. I have the...
by Minter Dial | Aug 30, 2013 | Marketing
In a world of quotations and sayings, it occurred to me recently that many of these old dictums have taken on new meaning in this fast-changing world. Whether because a noun has been co-opted or distorted, or the content of the saying now has a new reference,...
by Minter Dial | Oct 16, 2012 | Social Media
With Facebook now a publicly traded company, brands in some kind of perpetual disarray and consumers still not trusting marketers, the question occurred to me: is Facebook trying to be all things to all people: Earned, Owned and Paid media? A dance between brand, user...