by Minter Dial | May 28, 2015 | New Tech
Dear Apple, I have been using my Apple Watch, for about a month now and have concluded the following: The Apple Watch will live and die by the quality of the apps (and upgrades).” {♺ Tweet this!} As a result, I implore you to check out the...
by Minter Dial | May 26, 2015 | Marketing
The larger brick & mortar companies that are transforming into the digital era typically have their hands very full. It is a tricky path to weave, maintaining the current business flow, while fundamentally changing the longer-term mindset. The...
by Minter Dial | May 24, 2015 | Minter Dialogue, Podcast
Minter Dialogue Episode #147 This interview is with Tamara McCleary, Ms RelationShift, who is an expert in relationships and organizational culture. An internationally recognized speaker and author, Tamara is ranked in the Top 1% of global Social Media Influencers. In...
by Minter Dial | May 21, 2015 | Leadership
There is corporate strategy, then there is brand strategy. There are corporate communications and corporate shareholders; then there are employees and customers. There are corporate values, policies and procedures and then there is innovation, digital and customer...
by Minter Dial | May 19, 2015 | Branding
Most of the corporate finance and marketing courses that I followed in business school back in 1992-3 talked about the need to extract value from one’s activities. It is a founding principle of great branding that says that marketing is the art of adding value....