by Minter Dial | Jul 23, 2013 | Marketing
Big data is Dead, or Big Data* is really a Big Headache Specifically, for 99% of companies, big data is dead before we even started talking about it. Why? Because it is a vast, vague and unfriendly term for businesses to grapple with. As a core business-building...
by Minter Dial | Jul 22, 2013 | Marketing
Where is the sweet spot for luxury brands in digital marketing? I know that not a few luxury brands have been asking themselves this and other related questions about luxury brands digital marketing: How important is the brand’s “institutional”...
by Minter Dial | Jul 19, 2013 | Minter Dialogue, Social Media
This interview is with Normandy Madden. Recorded on my latest trip to Shanghai, this podcast gives us a glimpse into the Chinese digital market. Normandy is the executive producer of Thoughtful China, a weekly online advertising affairs program with over 50,000...
by Minter Dial | Jul 16, 2013 | Leadership
During my 20th year reunion at INSEAD, I attended a lecture by Professor Peter Zemsky, now interim Dean of INSEAD. It was a fascinating 1h15 “lecture” on the future of learning and the strategic future of the school. And, I came away believing in a new...
by Minter Dial | Jul 15, 2013 | Business
Emails are a plague for so many people, it’s a wonder that not more attention is spent on improving email practices. We’d all benefit from a better email hygiene. One rather underused (and/or misused) tool is the BCC. I thought...