by Minter Dial | Nov 25, 2013 | Leadership
It’s a tough world out there capturing new clients. Managers around the world will talk about business in warlike terms: killing the competition, grabbing market share, digging up reserves… It is no surprise that, after years of...
by Minter Dial | Nov 24, 2013 | Minter Dialogue, Social Media
Minter Dialogue #82 This interview, recorded on November 22, 2013, is with the trilingual Nao Sato, President and CEO of Warp Japan, a digital agency based in Tokyo, Japan. I was introduced to Nao by Alain Soulas (merci!), investor, entrepreneur and co-founder...
by Minter Dial | Nov 20, 2013 | Leadership
If Internet has opened up many new opportunities and opened the way for Zuck-style leadership and Googlesque game rooms (see right), the competitive pressures for many senior management teams in “traditional business” seem to encourage a pavlovian return...
by Minter Dial | Nov 19, 2013 | Branding
As much as I may be a fan of Twitter (and I remain so, especially for business use), I cannot but admire the growth and functionalities of the “new” social media sites coming out of China and Japan. The two headliners are, respectively, WeChat (from...
by Minter Dial | Nov 18, 2013 | Branding
Customer Relationship Management (CRM) is, broadly speaking, a term for systems designed to keep customers loyal. Of course, CRM can also be used to create new customers. But, the real gig in a successful CRM program is making sure that the investment in winning new...
