by Minter Dial | Sep 29, 2015 | Branding
There are a number of industries where the big titans seem to prefer buying up small niche brands rather than grow their own. If the internal innovation isn’t sufficient and the organic growth is not enough, the natural option quickly becomes external acquisition....
by Minter Dial | Sep 17, 2015 | Branding
Listening to a McKinsey podcast (Hi_Tech_Podcast) entitled “Redefining the marketing landscape” and featuring Dave Edelman, I was aroused by the phrase that brands should think about being loyal to their customers as opposed to the other way around. In...
by Minter Dial | Sep 11, 2015 | Branding
I needed to use a Google logo in a presentation and wanted to update for the new logo (see right). So, what better circular activity than to google the new Google Logo? To my surprise, it actually took a little rummaging around in Google Images. Here are the results...
by Minter Dial | Sep 4, 2015 | Branding
A friend who was writing a dissertation asked me to respond to a few questions on digital marketing for luxury brands. Herewith are the questions and answers I gave. Q: Is it vital for luxury brands to go beyond having a mere online presence (i.e. a Facebook page),...
by Minter Dial | Aug 26, 2015 | Branding, Self Driving Car
I’m still considering Google’s change of name to Alphabet. Yes, I’ve read the explanatory press release and many pundits’ opinions. Yes, I realize that Google has spawned businesses far removed from the familiar search engine/media platform we have come to know and...
by Minter Dial | Aug 11, 2015 | Branding
We are all quite aware that the times they are a changing… but it’s worth remembering that there are certain facets of human nature that have not changed. Over the summer weeks of reflection, I thought it worth putting down some of these “laws of...
How do I delete all my photos from Google Photos (in bulk) without deleting my Google account?
