by Minter Dial | Apr 21, 2021 | Artificial Intelligence (AI), Ethics, Marketing, Social Media
After a spate of emails from a fairly large portal site (it’s ranked around 50,000th on Alexa worldwide), I was appalled at the number of marketing sins they have committed. Either this organization is doing so intentionally, which is borderline unethical, or...
by Minter Dial | Mar 14, 2021 | Marketing, Minter Dialogue, Podcast
Minter Dialogue with Mark Schaefer Mark Schaefer is a globally-recognized keynote speaker, educator, business consultant, and author. His blog {grow} is perennially considered as one of the top marketing blogs in the world. His latest (9th) book is a keeper:...
by Minter Dial | Dec 27, 2020 | Marketing, Minter Dialogue, Podcast
Minter Dialogue with George Brontén George Brontén is the founder & CEO of Membrain, the Sales Enablement CRM that makes it easy to execute your sales strategy. A life-long entrepreneur with 20 years of experience in the software space and a passion for sales and...
by Minter Dial | Oct 20, 2020 | Branding, Marketing
How would you evaluate your marketing efforts in terms of trustworthiness on a scale of 1-10 (low to high)? Many are the times that I have seen people inside companies cringe at the way a colleague marketer speaks, or roll their eyes at the types of claims that their...
by Minter Dial | Oct 7, 2020 | Marketing, Politics
Has the “new normal” become a regular term in your lexicon? At the very least, I seem to keep hearing references to it, whatever normal may be. To wit, in his recent address to the Tory party convention, Boris Johnson emphatically said that we can’t...
by Minter Dial | Oct 4, 2020 | Marketing, Minter Dialogue, Podcast
Minter Dialogue with Brad Flowers Brad Flowers co-founded Bullhorn, an agency based in Kentucky, that builds confident brands with language and design. He’s also author of the new book, The Naming Book, 5 Steps to Creating Brand and Product Names that Sell. In...
