March 14, 2021 Accumulating your Advantage with Mark Schaefer, Author and Marketing Guru (MDE413) MarketingPodcast Share this post: Minter Dialogue with Mark Schaefer Mark Schaefer is a globally-recognized keynote speaker, educator, business consultant, and author. His blog {grow} is perennially considered as one of the top marketing blogs in the world. His latest (9th) book is a keeper: “Cumulative Advantage: How to Build Momentum for your Ideas, Business, and Life Against All Odds“, which explores the art and science of momentum with great storytelling and verve. [Find more about the book and extra resources here]. In this chat, we discuss key elements of his book, how individuals and companies can accumulate the right mix for their advantage and how the book gels with Mark’s deeper purpose. Please send me your questions — as an audio file if you’d like — to [email protected] Otherwise, below, you’ll find the show notes and, of course, you are invited to comment. If you liked the podcast, please take a moment to rate it here. To connect with Mark Schaefer: Go to Mark’s hub BusinessesGrowYou can find Mark on Twitter: @MarkWSchaeferCheck out Mark’s podcast The Marketing Companion Other site(s) mentioned: The last episode with Mark on my show was in April 2015 ————– Further resources for the Minter Dialogue podcast: Meanwhile, you can find my other interviews on the Minter Dialogue Show in this podcast tab, on Buzzsprout or via iTunes. Please don’t be shy about rating this podcast on iTunes here! Music credit: The jingle at the beginning of the show is courtesy of my friend, Pierre Journel, author of the Guitar Channel. And, the new sign-off music is “A Convinced Man,” a song I co-wrote and recorded with Stephanie Singer back in the late 1980s (please excuse the quality of the sound!). ***If you haven’t seen, I’ve got a bi-weekly newsletter that always provides exclusive content, entertaining and thought provoking videos and thoughts, as well as an update on the latest! Sign up here. NEWSletter Subscribe to Minter’s Bi-Weekly NEWSletter and receive a free copy of the exclusive and updated 8 Golden Rules of an eReputation Your Gift For Signing Up 8 Golden Rules of an eReputation SUBSCRIBE! You have Successfully Subscribed! author, book, Businesses Grow, Cumulative Advantage, Grow, mark schaefer, Mark W Schaefer, momentum, success, Tim Ferriss Minter Dial Minter Dial is an international professional speaker, author & consultant on Leadership, Branding and Digital Strategy. After a successful international career at L’Oréal, Minter Dial returned to his entrepreneurial roots and has spent the last ten years helping senior management teams and Boards to adapt to the new exigencies of the digitally enhanced marketplace. He has worked with world-class organisations to help activate their brand strategies, and figure out how best to integrate new technologies, digital tools, devices and platforms. Above all, Minter works to catalyse a change in mindset and dial up transformation. Minter received his BA in Trilingual Literature from Yale University (1987) and gained his MBA at INSEAD, Fontainebleau (1993). His newest book Heartificial Empathy, Putting Heart into Business and Artificial Intelligence, bowed in December 2018 and won the Book Excellence Award 2019 as well as being shortlisted for the Business Book Awards 2019. It's available in Audiobook, Kindle and Paperback. He is also co-author of Futureproof (Pearson, Sep 2017) and sole author of The Last Ring Home (Myndset Press, Nov 2016), a book and documentary film, both of which have won awards and critical acclaim. Minter has a new book on leadership, You Lead, How being yourself makes you a better leader, published by Kogan Page, that released January 2021. It's easy to inquire about booking Minter Dial here. View all posts by Minter Dial Previous post Next post