Accumulating your Advantage with Mark Schaefer, Author and Marketing Guru (MDE413)

Minter Dialogue with Mark Schaefer

Mark Schaefer is a globally-recognized keynote speaker, educator, business consultant, and author. His blog {grow} is perennially considered as one of the top marketing blogs in the world. His latest (9th) book is a keeper: “Cumulative Advantage: How to Build Momentum for your Ideas, Business, and Life Against All Odds“, which explores the art and science of momentum with great storytelling and verve. [Find more about the book and extra resources here]. In this chat, we discuss key elements of his book, how individuals and companies can accumulate the right mix for their advantage and how the book gels with Mark’s deeper purpose.

Please send me your questions — as an audio file if you’d like — to [email protected] Otherwise, below, you’ll find the show notes and, of course, you are invited to comment. If you liked the podcast, please take a moment to rate it here.

To connect with Mark Schaefer:

• Go to Mark’s hub BusinessesGrow
• You can find Mark on Twitter: @MarkWSchaefer
• Check out Mark’s podcast The Marketing Companion

Other site(s) mentioned:

• The last episode with Mark on my show was in April 2015

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Further resources for the Minter Dialogue podcast:

Meanwhile, you can find my other interviews on the Minter Dialogue Show in this podcast tab, on Megaphone or via iTunes. Please don’t be shy about rating this podcast on iTunes here!

Music credit: The jingle at the beginning of the show is courtesy of my friend, Pierre Journel, author of the Guitar Channel. And, the new sign-off music is “A Convinced Man,” a song I co-wrote and recorded with Stephanie Singer back in the late 1980s (please excuse the quality of the sound!).

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