I enjoyed a lovely and lively lunch with Phil Harvey, aka @CodeBeard, discussing the ins and outs of how to encode empathy and ethics into Artificial Intelligence. At one point, we talked about business basics and the arduous task of selling. Phil made the comment...
Marketing to Gen Z: How to engage with a generation whose first gift was an iPad Forget millennials, there are new kids on the block. Generation Z, roughly speaking people who were born after 1995, are beginning to leave school and college, and enter the workforce. As...
With pressure on results, there are only so many ways that a company or brand can fill the gap. Along one axe, there is getting new clients while the other axe is getting more from existing clients. The former is known to be more expensive, the latter better for...
Minter Dialogue Episode #295 Liz Bacelar is a renowned entrepreneur and speaker, at the cutting edge of fashion, retail and technology. Credited with driving the link between fashion and technology, Liz is a dynamic and forward-thinking entrepreneur, who founded and...
To avoid discounting product or potential flooding of the market, luxury brands have been to known to go to extremes. Burberry’s intentional burning of excess inventory this summer caused a big stir. {See the Huffpo writeup} Following a fairly common industry...
Minter Dialogue with Ann Handley Ann Handley is a keynote speaker of great renown, digital marketing pioneer, WSJ best-selling author, and partner and chief content officer at MarketingProfs. In the first ever themed podcast here, Ann and I riffed on ultimate frisbee...