by Minter Dial | May 27, 2020 | Marketing, Podcast
During the pandemic, podcasting has seen a dramatic shift in its tail wind. We’ve seen a number of momentous announcements, including both Spotify and Apple soaring over 1 million referenced active shows in their directory. The #1 show, The Joe Rogan Experience, has...
by Minter Dial | May 10, 2020 | Marketing, Minter Dialogue, Podcast
Minter Dialogue with John Jantsch John Jantsch is the founder and President of DuctTape Marketing, a small business marketing and consulting company. He’s also the author of six books, including the big-time best-sellers Duct Tape Marketing and The Referral...
by Minter Dial | Mar 19, 2020 | Marketing
It seems like every other email I receive is related to Coronavirus. Then there are the ones that are completely unrelated, for example, business as usual. In both cases, there are potential issues. For staters, it’s not business as usual. Brands that have taken...
by Minter Dial | Mar 1, 2020 | Marketing, Minter Dialogue, Podcast
Minter Dialogue with Tom Goodwin Tom Goodwin is head of Futures and Insights at the Publicis Groupe worldwide. He’s the author of Digital Darwinism and is the top influencer on marketing in Linkedin with over 700,000 followers. In this conversation with Tom, we...
by Minter Dial | Feb 9, 2020 | Leadership, Marketing, Minter Dialogue, Podcast
Minter Dialogue with Tariq Hassan Tariq Hassan is CMO of Petco, a leading specialty retailer, serving pets and the people who own them for more than 50 years. Petco has about 1,500 locations throughout North America and employs approximately 26,000 partners. In this...
by Allegra Rienecker | Jul 15, 2019 | Guest Post, Marketing, Social Media
Guest Post by Allegra Rienecker I’m going to explain to you my views on social media and what does and doesn’t appeal to me when companies try to reach me through advertising or via influencers. My perspective on social media, as a 16-year-old, is likely a new...