Last week, Lush, the UK-based cosmetics retailer, announced that it was cutting down its social media presence, apparently Lush management was fed up with the algorithms. I believe this move by Lush is quite revealing and should be a signal to other brands. In fact, I...
Minter Dialogue with Jay Baer Jay Baer is a 7th generation entrepreneur, a New York Times best-selling author of 6 books and the founder of 5 multi-million dollar companies. He is also the founder of the digital marketing agency, Convince & Convert. His latest...
Minter Dialogue with Lee Odden Lee Odden is author and an influencer in his own right. He’s also CEO and co-founder of TopRank Marketing, an agency specialising in strategic internet marketing consulting services, such as content marketing, social media and...
Minter Dialogue with Neal Schaffer Neal Schaffer is an author of multiple books and one of the more well-known thought leaders in marketing, and especially in social media marketing. In this conversation, we discuss what it takes to build up trust, how to work with...
I have written about handling Linkedin connection requests in the past, but there continues to be a thorny, never-ending stream of invitations in my Linkedin inbox. I’m sure that you, like me, get connection requests that leave you scratching your head. For...
Minter Dialogue Episode #262 Kerry O’Shea Gorgone is Director of Product Strategy at MarketingProfs, which offers education for many of the top organisations in the world and boasts over 600,000 members. Kerry, who has a law and business masters degree, is also...