by Minter Dial | Jul 5, 2011 | Branding
The overlap in multi-channel communicationsThe options and tools for communication abound and the messages are splintering. Your message is not being heard enough. Sound familiar? In the maelstrom of figuring out the right marketing strategy in...
by Minter Dial | Jun 30, 2011 | Marketing
Whose line is it anyway? In business, communication has long been and continues to be equated to a one-way outward-bound message. Whether we’re talking Corporate Communications, P.R., marketing or even Human Resources, companies have used communication much like...
by Minter Dial | Jun 19, 2011 | Social Media
Have you noticed that the social media frontier is lined with women? An article in USA Today “Groupon Mania ignites fight for ad dollars with deals” alerted me to a fact: women are playing a larger role in social media business than is the case in ‘regular’ business....
by Minter Dial | Jun 16, 2011 | Mobile
Technology is strategic Having just attended Orange Business Services’ Live Munich 2011 as a blogger journalist (#live11 for live blogging on Twitter), I wanted to report back on a couple of key thoughts about the importance of technology in business. As...
by Minter Dial | Jun 8, 2011 | Social Media
Simple and Short”With Twitter, thanks to the DM and 140-char message, I have found that I can reach certain key decision makers in my network. #lovetwitter” If kissing is arguably a cultural topic in the workplace, keeping it simple & short has never...