by Minter Dial | May 13, 2018 | Minter Dialogue, Podcast
Minter Dialogue with Kelly Hungerford Kelly Hungerford is a digital marketing and marketing operations expert, based in Switzerland, helping small and mid-sized enterprises and brands on their digital transformation initiatives. In this podcast, we discuss some of the...
by Minter Dial | Apr 24, 2018 | Digital Transformation, Leadership
Many companies have decided that being customer centric is the new way forward. Some brands — most notably Zappos and owner Amazon — discovered quite a while ago how powerful being customer centric is. To wit, it’s Amazon’s mission to be the...
by Minter Dial | Apr 22, 2018 | Leadership, Minter Dialogue, Podcast
Minter Dialogue with Seth Godin Seth Godin is a best-selling author, entrepreneur, a teacher, a multi-time big time TED talker, with a million people listening to his daily word. He has written 18 best-selling books, including The Dip, Linchpin, Purple Cow and Tribes....
by Minter Dial | Apr 8, 2018 | Minter Dialogue, Podcast
Minter Dialogue with Marissa Feinberg Marissa Feinberg is an actress, seasoned marketer and a consultant helping companies to drive what she calls the Triple Bottom Why. In essence, it’s about aligning your WHY with your marketing, PR, brand and digital...
by Minter Dial | Mar 30, 2018 | Branding
The good news seems to be that there is more and more talk about brands needing or having purpose. And I fully believe purpose is a profound force — more than having a great product — in creating long-term value. Yet, the bad news is that, even if many people and...