Over the holidays, I saw a few examples of the QR code (yes that funny pixelated square that makes no sense to the majority of people) that made me howl. I saw a store that plastered them around within the store, without any further explanation. There were QR...
As much as I may be a fan of Twitter (and I remain so, especially for business use), I cannot but admire the growth and functionalities of the “new” social media sites coming out of China and Japan. The two headliners are, respectively, WeChat (from...
People often ask me whether QR (short for Quick Response) codes are “for real”? The short answer is that QR codes will likely not have a long shelf life. That said, in certain countries — such as South Korea, Japan (from whence they come), South...
In this second post on Uniqlo (read the first post here), I wanted to continue to explore UNIQLO’s digital marketing strategy and how they are finding ways to innovate and stay ahead of the pack. In the first post, I wrote about Uniqlo’s global web site...
How to tag someone on LinkedIn if their name doesn’t come up?
