by Minter Dial | Mar 12, 2015 | Digital Transformation
If the issue of digital transformation is indeed more about mindset than money, one must ineluctably come to grips with the allocation of those scarce resources. This infographic, based on a survey of more than 300 top executives in the US, looks at the thorny...
by Minter Dial | Jul 31, 2012 | Social Media
On the heels of the bloody 2Q earnings report by Facebook, the subject of the Facebook phone has become a hot topic, promptly denied by Mark Zuckerberg. The question of the Facebook phone garners a good amount of negativity, probably associated with a fear for...
by Minter Dial | Jul 30, 2012 | Responsibility, Social Media
When talking digital marketing with companies, I tend to come across two general postures: those who are fighting for more funds and more people (to man the keyboards) and those who have been assigned the task of bulking up their digital marketing efforts. Unfunded...
by Minter Dial | Jul 10, 2012 | Social Media
Have you ever heard or said either of these excuses? “We’re so lean we don’t have the budget”or”You understand, we’re behind on our targets, so we don’t have any more budget” I think it’s highly unlikely you...