social media | Minter Dial

Time is (not) on our side – Digital Spaghetti

by Minter Dial | Mar 26, 2011 | Social Media

If there is one phrase I hear over and over, it is: “I don’t have the time…I’m super busy.” In conjunction with an ever growing realization of the need for digital education in organizations, I believe there is an even more urgent need to...

Really Virtual or Virtually Real? A social media experiment

by Minter Dial | Mar 15, 2011 | Social Media

A SOCIAL MEDIA EXPERIMENT Minter and Lisa Porter Dial, NY, circa 1938 I am on a mission. I have launched a social media experiment (over on Minter Dialogue Blog) regarding the 100th anniversary of the birth of my grandfather, Lt Cdr N Minter Dial, after...

Rachel Weiss Redken Interactive Digital Marketing – MDE10

by Minter Dial | Mar 8, 2011 | Minter Dialogue, Social Media

Interactive Marketing at its best I got to know Rachel Weiss while working at L’Oreal. Specifically, Rachel began at L’Oréal in 2007 working on the digital strategy for PureOlogy and Redken USA (‘professional’ brands that sell through the...

What’s the difference between PR and Marketing?

by Minter Dial | Mar 3, 2011 | Social Media

I have been working with some PR teams recently and it is clear for me that the line between PR and Marketing is very grey. Whether PR is Public Relations or Press Relations, the definitions are increasingly muddled. Where does one stop and the other begin? No one...

3 new rules: blended, blended & blended

by Minter Dial | Mar 2, 2011 | Social Media

If location, location, location is still the mantra for real estate, there is one word that seems to define our existence in the new business world, and, specifically, the world of marketeers. That word is BLENDED. What does blended mean? Blended, in this case, is a...