Marketing | Minter Dial

Finding a CRM Voice – The Right Values, Meaning & Frequency

by Minter Dial | Dec 7, 2008 | Branding, Marketing, Social Media

Customizing your Real Message & Finding a CRM Voice? As I mentioned in the prior post, I believe that the consumer world is in the midst of a true paradigm shift. In these dire economic times, there is a huge likelihood that the ongoing increase in the share of...

This Crisis will bring a Paradigm Shift on the Internet

by Minter Dial | Dec 7, 2008 | Branding, Business, Marketing, Mobile, Social Media

Crisis, What Crisis? Bring forth the Internet As we spin into the depths of this worldwide economic crisis, the opportunity for companies to move to more efficient, effective and measurable marketing activities online seems perfectly obvious, if not natural. The time...

Categorising my personal emails

by Minter Dial | Nov 26, 2008 | Branding, Marketing, Social Media

I receive, I would estimate, about 35 non-work related more or less ‘old fashioned’ messages a day via the multiple communications services to which I am subscribed: hotmail, gmail, Facebook, Linkedin, etc. When taken alongside the 100+ mails received...

Common Factors in Web 2.0 & Sustainable Development

by Minter Dial | Nov 6, 2008 | Branding, Business, Marketing, Responsibility, Social Media

Web 2.0 and Sustainable Development – A Way of Life Via personal predilection and, as it happens, in my work, I am embedded in Web 2.0 functionality. When I take a helicopter view of web 2.0, especially as it applies to the corporate world, I associate the 2.0...

Airline Advertisements – Who Can Afford to Experience Luxury Service?

by Minter Dial | Oct 22, 2008 | Marketing, Travel

Airline Ads — the good, the bad and the luxury In these trying economic times, one of the industries that will inevitably be hit hard (again), will be the airline industry. Whether for personal or business travel, there is likely to be a good amount of seat-belt...

Podcasts and Videocasts – New reasons to walk to work

by Minter Dial | Oct 13, 2008 | Business, Marketing, Mobile, Podcast, Politics

Despite the sleek look & feel, I know that the Apple iPhone is still not perfect for my needs, so I have resisted the temptation thus far. Instead, I am content to max out my iPod. Although the agenda and contacts are weak applications in the Apple mobile...