by Minter Dial | Jun 16, 2020 | Branding, Ethics, Marketing
Why you’ve got to strengthen your ethics and empathy As we ease into the post lockdown period, businesses around the world will kick into gear in a rush to recuperate lost business. Where many companies will be in a fight for survival, they may turn to desperate...
by Minter Dial | Jun 7, 2020 | Marketing, Minter Dialogue, Podcast
Minter Dialogue with Melanie Deziel Melanie Deziel is the founder and Chief Content Officer of StoryFuel, the author of “The Content Fuel Framework: How to Generate Unlimited Story ideas,” and an international keynote speaker recognized as one of the world’s...
by Minter Dial | May 31, 2020 | Marketing, Minter Dialogue, Podcast
Minter Dialogue with Josh Braaten Josh Braaten is CEO of Brandata (previously Brandish), a brand measurement and growth marketing consultancy. Josh has created the Marketing is Broken weekly web series and is Chairman of America’s Internet Super PAC that is...
by Minter Dial | May 27, 2020 | Marketing, Podcast
During the pandemic, podcasting has seen a dramatic shift in its tail wind. We’ve seen a number of momentous announcements, including both Spotify and Apple soaring over 1 million referenced active shows in their directory. The #1 show, The Joe Rogan Experience, has...
by Minter Dial | May 10, 2020 | Marketing, Minter Dialogue, Podcast
Minter Dialogue with John Jantsch John Jantsch is the founder and President of DuctTape Marketing, a small business marketing and consulting company. He’s also the author of six books, including the big-time best-sellers Duct Tape Marketing and The Referral...
by Minter Dial | Mar 19, 2020 | Marketing
It seems like every other email I receive is related to Coronavirus. Then there are the ones that are completely unrelated, for example, business as usual. In both cases, there are potential issues. For staters, it’s not business as usual. Brands that have taken...