by Minter Dial | Sep 17, 2014 | Retail
If digitail (digital in retail) is still an embryonic science, it is estimated that around 20-30% of stores in the US now provide free wifi access. For the remainder, reasons why retailers or mall owners (and the like) have not embraced offering free wifi most...
by Minter Dial | Sep 2, 2014 | Retail
As brands and retailers continue to up their game in stores via digital tools and devices (aka digitail), one can still observe that they are playing catchup with their consumer. It’s easy to tell how uncomfortable a brand is with the digital literacy of its...
by Minter Dial | Jul 3, 2014 | Retail
For retail outlets looking to take the digital bulls by the horns, one of the actions I tend to recommend ‘wholesale’ is to offer free wifi in store. For certain types of outlets, wifi should be considered mandatory. At times, it seems inconceivable not to have wifi...
by Minter Dial | Feb 17, 2014 | Retail
Under Armour, founded in 1996 and projected to do more than $2B in sales this year, likes to do things differently. Recently, I chronicled the very original Under Armour storytailing concept in Shanghai, where it’s more story than store. I wasn’t...
by Minter Dial | Jan 13, 2014 | Retail
I was struck by an article in the UK Metro daily newspaper headlined, “Discount culture is to blame for M&S woes.” Three of the major retailers in the UK (Tesco, Morrisons and M&S) announced negative results, despite indications that the UK...
by Minter Dial | Dec 9, 2013 | Retail
Tracking the way social media and digital is being used in retail environments has become much more intense recently. Just a year ago, the number of new initiatives was rather easy to follow, even worldwide. Retailers in London and New York were leading the party....
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