by Minter Dial | Apr 13, 2014 | Branding, Travel
As companies continue to inch (literally) ever closer toward greater and greater productivity, I can say that I was only mildly amused when the EasyJet flight attendant on a recent flight cajoled us into listening to the pre-flight safety announcements. As with most...
by Minter Dial | Apr 25, 2013 | Collaboration, Leadership, Travel
In today’s connected world, we have had to learn to find ways to break down silos, to work in networks and to collaborate with others. I believe that the power of your network is keenly related to your ability to survive. It is a key part of the so-called “web 2.0”...
by Minter Dial | Dec 5, 2010 | Branding
How to customize marketing efforts without violating personal data? With all the news about the “close quarter” searching in the United States at airport security checkpoints, one might be excused for thinking that airlines are getting a bit too close for...
by Minter Dial | Aug 7, 2009 | Marketing
Notice any similarities? Looking up at this message board at CDG airport the other day, I could not help but notice the similarity in the logos of Copa Airlines and Continental Airlines. Dating back to a 1998 strategic alliance between these two companies (about which...
by Minter Dial | Mar 23, 2009 | Marketing, Social Media
The battle of the travel space has moved to the social media space, at least in Europe. In November 2008, Air France/KLM launched its Bluenity social media site, joining the Thalyseo site for train travellers on continental Europe (between Marseille and Amsterdam). ...
