by Minter Dial | Jul 23, 2014 | Social Media
Marketing teams around the world are pushing the digital agenda. The better among them are scratching their heads about the ROI, how to create an effective integrated campaign and where to find the best talent. The answers are far from easy. Meanwhile, there are many...
by Minter Dial | Jul 6, 2014 | Social Media
Minter Dialogue Episode #109 This interview is with Hank Summy, President North America of MRM/McCann’s Global Commerce Practice. In this conversation we talk about how brands are evolving in their digital marketing and mobile strategies, the challenges that...
by Minter Dial | Jul 3, 2014 | Retail
For retail outlets looking to take the digital bulls by the horns, one of the actions I tend to recommend ‘wholesale’ is to offer free wifi in store. For certain types of outlets, wifi should be considered mandatory. At times, it seems inconceivable not to have wifi...
by Minter Dial | Jun 17, 2014 | Responsibility, Social Media
I sometimes marvel at how the business card remains so prevalent in this digitally connected world. The are numerous ways to create and exchange virtual digital cards, via specific apps (e.g. Qikshare), emails with an attached VCF or an aggregated service (e.g....
by Minter Dial | May 16, 2014 | Minter Dialogue, Podcast
Minter Dialogue Episode #103 This interview is with David Goldenberg, co-founder and CEO of CVTrust, whose main product, Smart Diploma, provides a way to certify diplomas for educational bodies who sign on. In this interview, we discuss the CVTrust business...
How to tag someone on LinkedIn if their name doesn’t come up?
