Many companies have decided that being customer centric is the new way forward. Some brands — most notably Zappos and owner Amazon — discovered quite a while ago how powerful being customer centric is. To wit, it’s Amazon’s mission to be the...
Minter Dialogue with Stan Phelps Stan Phelps is a keynote speaker, Workshop Facilitator at PurpleGoldfish, and best-selling author (Purple Goldfish). He’s also a Forbes Contributor, faculty member on ANA’s School of Marketing and serves as an adjunct instructor at...
Did you notice how Uber has been in the press a lot over the summer? It just seems to be a magnet for media attention. This is partly because of its tendentious ethics, partly because of the huge numbers bandied around ($66B valuation, $1.3B quarterly loss…);...
Is your team on board with your client centric strategy?Who’s on first? I love this old line from Abbott & Costello (see the absolutely hilarious 1945 video below) and made famous around the world by Tom Hank in Forest Gump. As businesses struggle to figure...
How to tag someone on LinkedIn if their name doesn’t come up?
