by Minter Dial | Jan 30, 2012 | Social Media
Tablet Reading: Making Digital Media A Beautiful Experience Sometimes the aha moment comes in mysterious ways. But this weekend, it dawned on me: I actually prefer to read on my iPad than on my computer, and probably more than a regular book if you take my pulse...
by Minter Dial | Jan 29, 2012 | Entertainment, Travel
The underground journey, the curves, the souvenir of the song “Winding my way down on…”, and a little Dial [Digital Marketing] 101. A little too close to home not to post on the blog. Still, I’m not sure why Dial 101 should lead to the...
by Minter Dial | Jan 25, 2012 | Social Media
A healthy social media regime via Curation It seems certain that Social Curation is one of next big waves of the social web. As the title of Clay Johnson’s 2011 book “Information Diet” suggests, we need to get on the information fitness program...
by Minter Dial | Jan 23, 2012 | Branding
Brand Marketing: To be or not 2B Emotional or Rational This might very well seem like a somewhat existential question: should a brand be fun or functional? Should the product message be emotional or rational? It is very much like the question, should a...
by Minter Dial | Jan 20, 2012 | Leadership
In search of the CEO Myndset In a world of economic crises, burgeoning competition, regulatory oversight and the revolution that is the Internet, I think it would be fair to say that the role of the CEO is under siege. The “strategic”...