by Minter Dial | Jun 4, 2008 | Marketing
Paris de la diversité et du premier emploi – translates (with a play on words in the first word Paris which also means bets/betting) into: “Betting on diversity and a first job.” This advertisement is for a forum in Paris (June 12th, 2008) to help...
by Minter Dial | May 12, 2008 | Branding, Marketing, Sports
I had a marvelous marketing moment recently. I was walking down the Champs Elysées and, having just flown and enormously enjoyed Emirates Airline, I saw a photograph [left] on this storefront of a Paris St-Germain (PSG) football player wearing his uniform emblazoned...
by Minter Dial | Apr 21, 2008 | Branding, Business, Marketing, Travel
Wow! I felt like I actually rediscovered the pleasure of traveling yesterday. And, ironically, I did so going on holidays in the economy class of Emirates Airline, on a brand new Boeing 777-300ER. Expectations were totally outpaced. I was left utterly and positively...
by Minter Dial | Apr 19, 2008 | Marketing
Imagine a birthday party held entirely in the black–from beginning to end…on purpose. That is what occurred last night as Yendi and I celebrated our friend Nancy’s xth year of beauty at the Dans Le Noir restaurant, located at 51 rue Quincampoix,...
by Minter Dial | Apr 16, 2008 | Entertainment, Marketing, Politics
Lions for Lambs Watched Lions for Lambs (released Nov 2007) on a recent long-haul flight and have to say that, although the film is clearly lacking in overall finesse, I was nonetheless interested in the political stance of the film. The film touches on lots of great...
by Minter Dial | Apr 12, 2008 | Branding, Marketing
I am officially Joining the Conversation, starting with this review of Joseph Jaffe’s latest book, Join the Conversation (JTC). In full disclosure mode, I am writing this review as part of Joe’s experiment UNM2PNM (how to use new media to prove new...