by Minter Dial | Aug 22, 2007 | Marketing, Social Media
iblog doesn’t stand for institutional blog I have been a fan of the Freakonomics blog for quite some time — a testament to the power of a good book (now available for $17 on amazon, down from $28 list price!) going on line per se. However, the very notion...
by Minter Dial | Aug 7, 2007 | Marketing
Here’s an example of on-line learning, from Slate. There are only 12 kinds of ads. I thought this slide show by Seth Stevenson, revisting Donald Gunn’s 1978 theory about there being only 12 kinds of [master] ads possible, was a great little exercise. It...
by Minter Dial | Aug 6, 2007 | Marketing
Courtesy of Opinionated Marketers, found this posting about 15 ads with unfortunate location. The naughty ones tends to win out over the morbid, in my opinion. There are location (real estate) and timing (jokes) mantras that come to mind.
by Minter Dial | Jul 25, 2007 | Branding, Marketing, Social Media
As the marketing world and consumer behaviour evolve, one of the more interesting battle grounds involves the creative process and production. When a marketer plans to make a communication campaign or a shift in brand image, he/she now has a number of alternatives. As...
by Minter Dial | Jun 8, 2007 | Business, Marketing, Travel
When I compare intra-Europe flying to continental US flying, the two major differences for me are that there are many more direct flights from city to city in Europe (no hub & spokes) and that it is harder to feel the (economic) pinch on European airlines. While...
by Minter Dial | Jun 6, 2007 | Marketing
Thanks again to my pal, Vincent, I have discovered a wonderfully a propos short film that speaks volumes… love, relationships & the consumer. See the film: The Break Up. This short is brought from Geert a marketing manager at Microsoft in Belgium....
How do I delete all my photos from Google Photos (in bulk) without deleting my Google account?
