by Minter Dial | Sep 15, 2007 | Marketing
Ok, this video clip, The Break Up, has been with us for already 1.3M views and I’ve had it marked as a bookmark for quite a while, but I thought I’d come out of the closet and show my appreciation by adding it as today’s post. It is a good reminder...
by Minter Dial | Aug 16, 2007 | New Tech
With news via TechDirt that Limewire was tagged by the Recording Industry Assoc of America (RIAA) with a lawsuit and that Limewire has “negotiated” to stay alive using the Digital Rights Management (DRM) route, one could get the feeling that jaws is...
by Minter Dial | Aug 7, 2007 | Marketing
Here’s an example of on-line learning, from Slate. There are only 12 kinds of ads. I thought this slide show by Seth Stevenson, revisting Donald Gunn’s 1978 theory about there being only 12 kinds of [master] ads possible, was a great little exercise. It...
by Minter Dial | Jul 25, 2007 | Branding, Marketing, Social Media
As the marketing world and consumer behaviour evolve, one of the more interesting battle grounds involves the creative process and production. When a marketer plans to make a communication campaign or a shift in brand image, he/she now has a number of alternatives. As...
by Minter Dial | Jun 8, 2007 | Business, Marketing, Travel
When I compare intra-Europe flying to continental US flying, the two major differences for me are that there are many more direct flights from city to city in Europe (no hub & spokes) and that it is harder to feel the (economic) pinch on European airlines. While...
How to tag someone on LinkedIn if their name doesn’t come up?
