Influencers – Who and why are they?

by | Feb 19, 2012 | Marketing

This is an excellent brilliant 13-minute documentary called the INFLUENCERS, How trends and creativity become contagious, produced by R&I Creative and directed by Paul Rojanathara and Davis Johnson. This film is interesting because of the content and interviews...

Could we please just drop the (0)? Join the movement!

by | Feb 18, 2012 | Mobile

Making the local call In Europe, local telephone numbers are often (if not always?) preceded by a 0. For those of us using the landline to make local calls, that 0 remains relevant: 01 for landlines in the Paris region, 0207 for central London, etc. However, I...

The ingredients of a great storyteller

by | Feb 16, 2012 | Marketing

Great teachers are great storytellers When I think back to the great teachers I have had in my life, they were all great storytellers. For instance, I recall how my prep school history teacher would relate the situation as if he were there with the historical...

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