by Minter Dial | Feb 22, 2010 | Social Media
After a power meeting with Justin Kirby, founder of Yooster (a word-of-mouth opinion poll) and author of Connected Marketing, I thought it worthwhile to comment on two of Justin’s key mantras: 1/ “Social media is a misnomer.” Social media...
by Minter Dial | Feb 18, 2010 | Social Media
In response to a recent Edelman study and Hubspot post about the 2010 barometers of trust — and specifically, the reduced level of trust in our friends’ advice — I was inspired to write a comment which I post below. “According According...
by Minter Dial | Feb 2, 2010 | Social Media
I am often asked what makes a social media strategy work or fail for a company or brand? What makes a social media campaign succeed is quite a vast topic. For this post, I thought I might address what I consider to be the four main causes of failure which can...
by Minter Dial | Jan 13, 2010 | Meaningfulness, Social Media
After a recent thread in the “Tweeple” discussion group on Linkedin, I am spurred to write a piece about twitterquette or perhaps one could say, about the twitter quest: what’s Twitter for and how do you get many followers?...
by Minter Dial | Jan 10, 2010 | Marketing
In the realm of great corporate content, here is one from the “legendary” blended scotch brand, Johnnie Walker (Diageo). This 6’27 minute film, featuring Robert Carlyle (Trainspotting, The Full Monty…), is perfectly produced, providing a...
How do I delete all my photos from Google Photos (in bulk) without deleting my Google account?
