by Minter Dial | Aug 29, 2017 | Futureproof, New Tech
The debate rages on as to whether the future lies with Augmented Reality (AR) or Virtual Reality (VR)? Or will it be more about Mixed Reality (including 360˚)? In any event, as far as VR is concerned, we continue to see experiments with more or less success....
by Minter Dial | Mar 15, 2016 | Branding
The world of influencer marketing is evolving… at last. A while back, I had an assignment to conduct a search for new tech influencers around the world. The challenge was titanesque in that I needed to try to find an equal balance by continent (and I was ideally...
by Minter Dial | Oct 11, 2015 | Minter Dialogue, Podcast
Minter Dialogue Episode This interview is with Alexandre Meerson, who runs La Boutique de Luxe working with a number of the most prestigious luxury brands, and is also Creative Director, founder and President of the eponymous haute horlogerie brand,...
by Minter Dial | Oct 4, 2015 | Minter Dialogue, Podcast
Minter Dialogue Episode #166 This interview is with Violetta Gruosi, Social Media Manager at De Grisogono, the luxury jewelry company, headquartered in Geneva, Switzerland, and founded by Fawaz Gruosi. In this podcast, we discuss the novel approach De Grisogono has...
by Minter Dial | Jul 7, 2015 | Social Media
Influence marketing remains a field still a little fuzzy for many leaders, but it continues to grow. As yet, it is a ‘young’ concept in that there is no standard for or even common understanding of influence. There are a number of tools — more or...
