Few would quibble with the notion that change is in the air. This year, with heads of state/parliamentary elections in over 60 countries, we can expect many incumbent governments to change (witness the most recent cases of France and Greece...). Last year,...
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Traders, Betrayers and Taking Responsibility
Unless you live in a cave, you will have heard that JP Morgan has taken a (minor) hit to its balance sheet as well as its "balanced" management reputation. As several articles have pointed out (I refer you to the Daily Beast), there have been three celebrated cases...
What Do Beta Mode And Code Naming Have In Common?
The other day, I heard how a project with a code name was actually launched with the very same code name. It kind of makes a mockery of the secrecy that "code" names are supposed to provide, no? Also, under the "it sounds silly, but isn't," you can find some sites...
Social media theatre in New York
I thought this street advertising for Godspell at Circle in the Square theatre on Broadway (NY) was brilliant. Clearly, this is one socially savvy Broadway theatre (and/or it has a good agency behind it). The play has a full (dare I say heavenly) battery of social...
Social Media Conversion – Why converting from one platform to another will become a major headache
In my former life at L'Oreal, in the professional products division (selling professional products to hairdressers), we used to spend a lot of time trying to convert a hairdressing salon from one hair color range to another. When a color was well entrenched in...
The unfair weather knell of democratic politics
We are in changing times (once again) and I must say that the picture reminds me of the grey and rainy may day (ie. help!) we are having in London (au Secours #RadioLondres), on this Monday, May 7, 2012. As of today, we now have: Hollande in France, voted in by 51.7%...
Raising your Digital IQ – Why it’s important for all the C-suite
It is my belief that a company’s Digital IQ – the way it integrates and leverages digital technology to service the business needs – will be a key driver and competitive advantage over the next decade. A 2012 Price Waterhouse Cooper report...
Is social media right for customer service – The right fit for you?
There are now a good number of brands that have identified social media as a channel for customer service (Best Buy, Starbucks, Dell, Zappos to name a few). First, there was the automation trend. Then there was the outsourcing boom. Now there is the...
In defense of brand blogging – in need of some trust?
USA Today recently wrote up an article about the end of corporate blogging. Refering to a study done by U Mass (Dartmouth) done earlier this year, it said that "...the percentage of companies that maintain blogs fell to 37% in 2011 from 50% in 2010, based on its...
Social Media and the Women’s Forum – The relevance of social media at events
I was recently asked by the Women's Forum to write about the relevance of using social media for their Forum event. Certainly, events and social media are a terrific match. And, for an event that is, by definition, women-centric, social media has even more...
To Book Minter!
I’m Minter Dial and I serve my clients by elevating the debate and energy, telling powerful stories and connecting people and ideas. My mission to insert more meaningfulness into our lives and at work. I relish being an engaging professional speaker on leadership, transformation and branding. I’m known for being someone who walks the talk and delivers on or above expectations. I’m the author of four award-winning books, including the second edition of my award-winning book, Heartificial Empathy (April 2023, available in English and French), You Lead published by Kogan Page that won the Business Book Award 2022, and Futureproof (FT-Press/Pearson) that won the Business Book Award 2018. I’m also the producer of the award-winning WWII book and documentary film The Last Ring Home.
My last major published project was Dialogos, Fostering More Meaningful Conversations that was published weekly via Substack, over 79 weeks. I am currently working on a new book, The Avatar Trap.
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