by Minter Dial | Oct 11, 2010 | Social Media
The brand is, by definition, a quality reference, a specific universe and a vector of values. A brand is recognized for its quality and, in its domain, garners a reputation and expertise, which can lead to taking a position of authority and providing advice. All...
by Minter Dial | Oct 8, 2010 | Marketing
Today, existing on the web is a real business challenge. With the endless flow of information and the multiplication of screens and sources, being visible on the web has become a vital issue : brands must adapt. Some have been able to do so ; however, most do not know...
by Minter Dial | Oct 7, 2010 | Social Media
To some degree, the very idea of rules is something that is cultural. They say that England (and Anglo-Saxons, in general) is a country governed by rules with laws that the populace tend to break; while France is a country governed by laws with rules that the...
by Minter Dial | Oct 6, 2010 | Marketing
Here is Calvin & Hobbes (by Bill Waterson) from the Herald Tribune this past Monday (4/10/2010). Not that I frequently read the cartoons, but sometimes I can’t help but read and smile about the mischievous Calvin. Almost as good a bet as reading Fred...
by Minter Dial | Oct 5, 2010 | Social Media
In the “old” world, we were in a push environment. The only thing that counted was the product. The battle was for share of shelf space in a confrontation between distributor and brand. And, in on the television, we had (especially in countries like...
How do I delete all my photos from Google Photos (in bulk) without deleting my Google account?
