As the provision of wifi becomes more commonplace in places of commerce (malls, stores, restaurants, clubs, etc.), there are a number of different ways companies are looking to monetize wifi or otherwise gain value out of offering "free wifi." These include: premium...
Blog
Using social media in Corporate Communications – Frances Reimers explains her vision on corporate visibility
Minter Dialogue Episode #140 This interview is with Frances Reimers, head of Corporate Visibility at PCI Communications, an integrated marketing agency based in Washington. In this conversation, we talk about the challenges of driving corporate communications in this...
Want a Digital Restaurant? Le Bar à Huitres in Paris serves a digital appetizer
Using an iPad as a menu for a restaurant is hardly innovative today. That said, it certainly isn't the norm (yet). As restaurants come to grips with the notion of becoming a "digital restaurant" and dealing with its ever connected customers, there is inevitably a need...
Customer Service – how to overcome the challenges of embedding the customer journey into business
If I asked you to think of companies that are proud of their "innovation" reputation, who comes to mind? Probably quite a few companies. Chances are that they boast about their renowned product prowess as well as the excellent career paths they offer to...
Mikko Eerola, CMO at Idean: A design agency that obsesses about customer experience (MDE139)
Minter Dialogue Episode #139 — This interview is with Mikko Eerola, CMO of Idean, a global design firm, based in Helsinki, Finland. Idean works with the world's leading companies, helping them to create long-lasting relationships with their customers, through...
A secret message can truly trust? After Secret, Confide, Snapchat… escape the Internet with Wickr
At SXSW2015, I attended the very entertaining Knight Foundation event and was delighted to meet Nico Sell, a serial entrepreneur who helps organize and run the seminal hackers' convention DEF-CON (which has been around for 22 years). Nico is also...
Why email communication doesn’t work! The key to getting your communications right
Time management has to be one of the biggest issues in today's business world. Whether it is about "managing" your time or, more philosophically, knowing more precisely what you really want to achieve in your life, people everywhere are struggling with the constraints...
The future of journalism – interview with Bertrand Pecquerie, CEO of the Global Editors Network
Minter Dialogue Episode #138 This interview is with Bertrand Pecquerie, CEO and founder of the Global Editors Network, a non-profit association that brings together editors-in-chief and senior news executives from all platforms (print, digital, mobile or broadcast)...
Connected Jeans or Connecting via the Seat of Your Pants… Buzcard & Kaporal Joined at the Hip
The wave of wearable technology is upon us. In the wake and fanfare of the Apple Watch, I was invited to attend the launch of the brand new 'Connecting Jeans' launched by Kaporal in association with Buzcard, both of which are based in France. To the extent the...
New: First ever Google store, opens in London
The blurring of the lines between off and online continues (notwithstanding the blurring of the lines between Marvin Gaye and Pharrell Williams). We have seen many examples where URL is meeting IRL. For example, we have seen how NetaPorter and Gilt have created their...

To Book Minter!
I’m Minter Dial and I serve my clients by elevating the debate and energy, telling powerful stories and connecting people and ideas. My mission to insert more meaningfulness into our lives and at work. I relish being an engaging professional speaker on leadership, transformation and branding. I’m known for being someone who walks the talk and delivers on or above expectations. I’m the author of four award-winning books, including the second edition of my award-winning book, Heartificial Empathy (April 2023, available in English and French), You Lead published by Kogan Page that won the Business Book Award 2022, and Futureproof (FT-Press/Pearson) that won the Business Book Award 2018. I’m also the producer of the award-winning WWII book and documentary film The Last Ring Home.
My last major published project was Dialogos, Fostering More Meaningful Conversations that was published weekly via Substack, over 79 weeks. I am currently working on a new book, The Avatar Trap.










