When you close your eyes and imagine the sound of a barking dog, what does it conjure up for you? Context rules Is the image in your mind of a cute and cuddly dog you owned or own? Is it the neighbor's annoying miniature schnauzer? Was it a snarly dog you...
Blog
What’s Your Deal? What Lies In The Discount Culture
I was struck by an article in the UK Metro daily newspaper headlined, "Discount culture is to blame for M&S woes." Three of the major retailers in the UK (Tesco, Morrisons and M&S) announced negative results, despite indications that the UK consumer spent...
Stephen Waddington, Head Of Digital And Social Media At Ketchum Europe (MDE85)
Minter Dialogue Episode #85 This interview, recorded on January 8, 2014, is with Stephen Waddington, a premier expert on Public Relations. Successful repeat entrepreneur, author and prolific blogger, Stephen is now running Digital and Social Media for Ketchum Europe,...
Mobile, Data & Privacy – The Big Deals And Key Words For Business In 2014
As "new" technology gradually becomes more embedded into "business as usual," defining tech trends and hot tickets for a specific timeframe can seem almost anachronistic. Technologies arrive and mature at different times according to the culture, the sector and,...
Interview With David Zinger, Expert, Speaker And Author On Employee Engagement (MDE84)
Minter Dialogue Episode #84 This interview, recorded right before the Christmas break, is with David Zinger, world renowned expert on employee engagement. David is a prolific author and blogger on the topic, and founder of the flourishing Employee Engagement Network....
Why eBooks Are [Hard] Bound To Dominate
The figures for 2013 tend to show that eBook sales slowed. According to the US data from the Association of American Publishers, adult eBooks grew less than +5% year/year for the eight months ending August 2013 compared to double and triple digit growth in the...
Recycled newspapers – Bobo fantasy or true eco-tourism?
On our recent family holidays to Kerala, India, I was struck how several hotels used recycled newspapers. Specifically, I found recycled newspapers being used as bags (for example, for shoes), sanitary bags, envelopes and garbage inserts. The bags were carefully...
Crashing the Age Gate (of alcohol companies) – Seriously folks
One of the main problems for alcohol companies on the web is getting consumers to get through the age verification process or what is called the "age gate." On the hand, these brands need to comply with the law and to demonstrate good faith about drinking...
Finding Your North – Branding In A Confused World
In this chaotic world, we are besieged by information and multi-channel communications. Every day there is a new digital device, platform or social network being created. And, there could be a crisis lurking behind any corporate communication, commercial launch,...
Citroen – A Social Retail Experience In Paris
Tracking the way social media and digital is being used in retail environments has become much more intense recently. Just a year ago, the number of new initiatives was rather easy to follow, even worldwide. Retailers in London and New York were leading the party....
To Book Minter!
I’m Minter Dial and I serve my clients by elevating the debate and energy, telling powerful stories and connecting people and ideas. My mission to insert more meaningfulness into our lives and at work. I relish being an engaging professional speaker on leadership, transformation and branding. I’m known for being someone who walks the talk and delivers on or above expectations. I’m the author of four award-winning books, including the second edition of my award-winning book, Heartificial Empathy (April 2023, available in English and French), You Lead published by Kogan Page that won the Business Book Award 2022, and Futureproof (FT-Press/Pearson) that won the Business Book Award 2018. I’m also the producer of the award-winning WWII book and documentary film The Last Ring Home.
My last major published project was Dialogos, Fostering More Meaningful Conversations that was published weekly via Substack, over 79 weeks. I am currently working on a new book, The Avatar Trap.
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