The Unwanted Commy In English, "Comms" has long been the abbreviation for communications. In French, the term is "la Comm." In both cases, the associated meaning is typically reduced to a rather unfortunate, if not pejorative, activity of one-way, manipulative...
Blog
Interview with Kevin Ryan, CEO and founder of Gilt flash sale eCommerce
Minter Dialogue #36 This interview is with Kevin P. Ryan, entrepreneur, business leader and angel investor. As CEO, he helped build DoubleClick basically from scratch into a multi-billion dollar business. Kevin has since gone on to invest in a number of winning...
How can a brand create truly compelling content?
What is content marketing? There are plenty of great sources for defining what is content marketing, and none better than the entry in Wikipedia: Content marketing is "the creation and sharing of content in order to attract, acquire and engage clearly...
Making mistakes and fessing up: Lessons for brand marketers
The Cults of Perfection and SecrecyA couple of days ago (Sept 28) both the US Intelligence and Apple did something simultaneously and quite counter cultural: they both admitted that they had made mistakes. Both the US intelligence and Apple have a history of not...
Interview with Andrew Grill, CEO of Kred, measuring your influence with transparency
Minter Dialogue #35 This interview is with Andrew Grill, CEO of KRED, for real-time transparent community-based influence measurement. Measuring online influence is a hot field and one that typically galvanizes conversation. I met Andrew at the LikeMinds...
Interview With Caspar Craven, Customer Intelligence Via Trovus
At the heart of big data... Welcome to the Minter Dialogue Radio Show number #34. This interview is with Caspar Craven, whom I met thanks to Jane Gomez at the Supper Club. Caspar is co-founder and Director of Trovus, an award winning agency working on gleaning and...
What every CEO needs to know about Digital Marketing
Groundwork for digital marketing The first things a CEO needs to evaluate, in order to create and apply an effective digital marketing strategy, are threefold: A very clear objective of what he/she wishes to achieve in digital that the company...
How to manage better your list of things to do?
If you're like me, do you try to pack in as much as possible into every day? One of the tried and true methods to know whether you are advancing in the molasses of daily travail is to conjure up a list of things to do. Some of us use pen and paper. Others...
Interview with Marc Wright, Publisher of Simply Communicate for Internal Communications Professional
Minter Dialogue #33 This interview is with Marc Wright, whom I met recently thanks to my upcoming speaking engagement at the IABC conference in Paris (in October). Based in London, Marc is the founder and publisher of Simply Communicate, which, at its core,...
Who do you need to drive digital in your company?
Social Media Director: a five legged sheep? I was interviewed by my friend Noam Kostucki about the viability and profile of someone who can help bring social mediainto an organization. The answer obviously depends on the remit and the organization itself, but it...
To Book Minter!
I’m Minter Dial and I serve my clients by elevating the debate and energy, telling powerful stories and connecting people and ideas. My mission to insert more meaningfulness into our lives and at work. I relish being an engaging professional speaker on leadership, transformation and branding. I’m known for being someone who walks the talk and delivers on or above expectations. I’m the author of four award-winning books, including the second edition of my award-winning book, Heartificial Empathy (April 2023, available in English and French), You Lead published by Kogan Page that won the Business Book Award 2022, and Futureproof (FT-Press/Pearson) that won the Business Book Award 2018. I’m also the producer of the award-winning WWII book and documentary film The Last Ring Home.
My last major published project was Dialogos, Fostering More Meaningful Conversations that was published weekly via Substack, over 79 weeks. I am currently working on a new book, The Avatar Trap.
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